Rolex Awards for Enterprise : Reese Fernandez : Photos

Via Scoop.itYellow Boat Social Entrepreneurism

“I don’t want to just create livelihoods and income. I want to create sustainable, eco-ethical products. It can be a win-win situation for everybody.”

At Manila’s Payatas waste dump, which is home to 12,000 families, women developed a means to earn a living by recycling scrap material to make rugs. When middlemen got involved, they took the bulk of the profits, leaving the women earnings of US$0.02 per rug. In 2007, Reese Fernandez cofounded Rags2Riches, a social enterprise company that revolutionized the women’s business practices by arranging for them to sell their products direct to retailers. Fernandez and her team of young professionals sought advice from designers, who demonstrated how the rugs could be transformed into fashion handbags, eyeglass cases and wine bottle holders, all for sale in top-end shops. About 300 women now work for Rags2Riches.



About rictandag @rictandag @LVHelpGro Returned U.S. Peace Corps Volunteer, Tandag, Surigao del Sur, Republic of the Philippines 1979-1980; Financial Management training Program [FMP], G.E., Appliance Park, Louisville, Kentucky 1981-1982 Champion [two days] Jeopardy 1986 Attorney, Los Angeles, CA 1989-1995 Disabiility Rights Attorney,, Las Vegas 1998-1999 Immigration Asylum Attorney, throughout the State of Kansas 1999-2001 Supply Logistics Specialist, UPS Las Vegas, 2006- present [business] advocate for: [Gawad Kalinga, tagalog for "to give care"]
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