Amazon starts offering Kindle e-books via subscription / The announcement follows Amazon’s rollout in September of a U.S. public library lending program for Kindle e-books

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Amazon starts offering Kindle e-books via subscription


By Todd Bishop is rolling out a new “Kindle Owners’ Lending Library” — a virtual book-borrowing service for its Kindle devices. Not for Kindle apps on other devices, but only for Amazon’s own Kindle e-readers and Kindle Fire tablet.

It’s a no-extra-charge addition to the company’s existing Amazon Prime subscription service, adding digital-book lending to streaming video and free shipping as a benefit of the $79/year subscription.

Amazon says the available library for lending consists of more than 5,000 titles, including more than 100 current and former New York Times bestsellers.

In his traditional note on the Amazon home page, Amazon CEO Jeff Bezos touts examples including "Water for Elephants," "Moneyball," "Fast Food Nation," "The 7 Habits of Highly Effective People" and "Kitchen Confidential."

Bottom line, it’s a big move by Amazon in an attempt to give its Kindle devices an edge against Apple’s iPad and Barnes & Nobles’s Nook, and boost Amazon Prime subscriptions at the same time.

Here’s how it works, via the help page for the new service: “One book can be borrowed at a time, and there are no due dates. You can borrow a new book as frequently as once a month, directly on your registered Kindle device, and you will be prompted to return the book that you are currently borrowing.”

In other words, only one book at a time, and only one new book a month.

Sounds pretty good, at least to the ears of a Kindle-owning Amazon Prime subscriber. The major book publishers don’t like the idea as much.

“None of the six largest publishers in the U.S. is participating,” reports the Wall Street Journal. “Several senior publishing executives said recently they were concerned that a digital-lending program of the sort contemplated by Amazon would harm future sales of their older titles or damage ties to other book retailers.”

The announcement follows Amazon’s rollout in September of a U.S. public library lending program for Kindle e-books.

The program lets library patrons download e-books to their Amazon Kindle devices or Kindle apps on smartphones, tablets and computers. To check out a book, users will go to the website of their library and look for the option to place a hold or check out a digital book for the Kindle. As part of the check-out process, the system will redirect users to the site, which will walk them through the process of transferring the content to a device via WiFi or USB.

More details in this Amazon FAQ.


About rictandag @rictandag @LVHelpGro Returned U.S. Peace Corps Volunteer, Tandag, Surigao del Sur, Republic of the Philippines 1979-1980; Financial Management training Program [FMP], G.E., Appliance Park, Louisville, Kentucky 1981-1982 Champion [two days] Jeopardy 1986 Attorney, Los Angeles, CA 1989-1995 Disabiility Rights Attorney,, Las Vegas 1998-1999 Immigration Asylum Attorney, throughout the State of Kansas 1999-2001 Supply Logistics Specialist, UPS Las Vegas, 2006- present [business] advocate for: [Gawad Kalinga, tagalog for "to give care"]
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