The Greenpeace of social entrepreneurship
October 17, 2011 by Terence LEE
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When I spoke to French native Vincent Perrier-Trudov some weeks ago, two things stood out about him: One, he is very passionate about social entrepreneurship, and two, he comes up with bloody good analogies.
Vincent is the founder and international coordinator for Citizens for Social Business (CSB), an NGO started in July 2011 that aims to promote social entrepreneurship around the world.
CSB has a two-pronged approach towards promoting social business. Firstly, they want to encourage governments to recognize social enterprises as a separate legal entity with a separate regulatory framework. And secondly, they hope to get governments to reserve five percent of their international aid fund for social enterprises.
I asked him about how he’s going to make his case.
On the first approach, social enterprises are fundamentally different from other corporate entities, he said. While the latter only has one bottom line to think about, social enterprises have two — profitability and societal benefits. And it goes without saying, social enterprises are largely different from charities — which rely mostly on donations